Potential analyses for buildings and properties
Often, the true potential of a property or existing building only becomes apparent when a specific project is initiated. At the portfolio level, this means that opportunities can remain undiscovered – particularly for properties that could generate higher returns or greater strategic value through adapted use, densification, refurbishment, or energy upgrades.
To systematically identify, compare, and assess this potential at an early stage, Drees & Sommer Switzerland offers compact and standardized potential analyses for properties and existing buildings.
We review applicable planning and building regulations, identify unused development potential and building reserves, and assess options such as refurbishment, expansion, or new construction. In addition, we consider sustainability aspects and opportunities for energy optimization as part of a future-oriented real estate strategy.
The result is a clear and transparent basis for investment decisions, portfolio development, and well-founded strategic next steps.
Our services at a glance
- Identification of unused development potential and building reserves
- Review of applicable planning and building regulations
- Analysis of location, site quality, and accessibility
- Assessment of sustainability, ESG, and energy aspects
- Evaluation and comparison of development scenarios (refurbishment, expansion, new construction)
- Clear summary of findings in a structured report
- Specific recommendations and prioritization of potential next steps
- Optional in-depth analyses: construction cost estimates and economic feasibility assessments
Selected reference projects
Potential analysis for AMAG Automobil und Motoren AG
Potential analyses for residential and commercial properties in Central Switzerland
Comprehensive property analysis for Zurich Invest AG
Your benefits
- Identification of development potential within existing properties
- Avoidance of costly feasibility studies for properties without sufficient development potential
- Sound basis for decision-making and recommendations for next steps
FAQ about potential analyses
What is a potential analysis for real estate?
A real estate potential analysis systematically assesses the structural, economic, and strategic development opportunities of a property or building. It considers legal and regulatory requirements, potential uses, market conditions, and sustainability aspects.
Why is a potential analysis useful?
Many properties are not being used to their full potential. Market changes, new regulatory requirements, and amendments to planning and building regulations continually create new development opportunities.
A professional potential analysis helps to:
- identify hidden opportunities for value creation at an early stage
- reduce risks before launching costly projects
- strategically prioritize investments
- integrate ESG and sustainability requirements at an early stage
- make informed decisions at both portfolio and individual property level
Especially in a dynamic real estate market such as Switzerland, the structured assessment of development opportunities is increasingly becoming a competitive advantage.
When is a potential analysis worthwhile?
A potential analysis is particularly useful before investment decisions, portfolio adjustments, property sales, refurbishment strategies, or when the future use of a property is unclear.
Who can benefit from potential analyses?
Potential analyses provide added value for various stakeholders throughout the real estate life cycle:
- Real estate investors and institutional investors
- Property owners and portfolio managers
- Real estate developers and asset managers
- Cities, municipalities, and public-sector property owners
- Family offices and private property owners
- Companies with their own real estate portfolios (corporate real estate)
They are particularly valuable for strategic portfolio reviews, acquisition or disposal decisions, and before initiating major investments.
How does a potential analysis differ from a feasibility study?
A potential analysis is deliberately more compact and faster. It first determines whether relevant development potential exists. A more detailed feasibility study can then be conducted where appropriate.
What data is required?
Generally, basic property information such as location, floor areas, current use, and available documentation is sufficient. Missing information can be supplemented during the analysis process.
What are the benefits of analyzing an entire portfolio?
Multiple properties can be assessed using comparable criteria. This makes it possible to prioritize investments and strategically manage future development activities.
Is sustainability also considered?
Yes, where relevant. ESG criteria, energy efficiency, and long-term regulatory requirements are integral components of the assessment and help minimize future risks.