AI Strategy for TAG Immobilien, Hamburg

Drees & Sommer planned and facilitated the creation of an AI strategy for TAG Immobilien AG

Artificial intelligence (AI) is already here, but how can a real estate company benefit from it and approach future AI projects with clear intent? Drees & Sommer helped TAG Immobilien AG answer this exact question. Our Strategy, Organization, AI, and IT experts worked closely with the property management firm to develop a comprehensive framework.

A Master Plan for Digital Transformation

Drees & Sommer guided the entire planning phase, empowering the client to build their own strategic roadmap. Our Strategy and Organization team established the project structure, defining roles, competencies, responsibilities, and workflows. Our consultants then led ten full-day online workshops covering critical AI topics, including data landscapes, digital vision, key action areas, communication, and change management. We analyzed the company's current baseline, AI readiness, and technical capabilities while evaluating potential risks and opportunities.

The Result: A robust strategy document that serves as the foundation for all future AI initiatives. 

Added value

• A roadmap toward artificial intelligence that covers strategic, procedural, and organizational aspects.
• An individually tailored and well-founded AI strategy.
• Scalable methods and workflows that are transferable to other projects.
• Targeted expansion of specialized AI expertise in a very short time.

Services

• Planning and facilitating the process to create an AI strategy.
• Conducting and evaluating online workshops with experts.
• Analyzing the initial situation, AI readiness, and technical possibilities, as well as evaluating risks and opportunities.
• Supporting the development of a project approach, including internal processes and checklists.
• Supporting the development of a project organization, including roles, competencies, responsibilities, and interfaces. 

“Despite the complex subject matter, we hit our targets in record time thanks to strong project leadership, detailed expertise, and highly efficient communication. The customized strategy, the PMO, and the fast integration of specialized knowledge delivered tremendous value to our team.”  

Martin Donath, Strategic Real Estate Management, TAG Immobilien AG